Just recently, the curtains closed on the Pearl of Africa Tourism Expo (POATE) 2024, and what a show it was! Held from May 23rd to 25th at the Speke Resort Munyonyo in Kampala, this year’s edition smashed records, solidifying its place as East Africa’s premier tourism event.
Responsible Tourism Takes Center Stage: With the theme “Responsible Tourism”, POATE 2024 shone a light on sustainable practices within the Ugandan tourism industry. From showcasing eco-lodges to highlighting wildlife conservation efforts, the expo aimed to inspire a future where tourism benefits both visitors and the environment.
A Marketplace for Connections: Over a thousand trade visitors and a whopping 70 international buyers flocked to POATE. This impressive turnout created a vibrant marketplace for Ugandan tourism businesses to connect with potential partners and investors. The expo buzzed with B2B meetings, forging valuable connections that promise to propel the Ugandan tourism industry forward.
A Showcase of Ugandan Treasures: POATE wasn’t just about business deals; it was a celebration of Uganda’s diverse tourism offerings. Exhibits from across the country showcased the very best Uganda has to offer from the majestic mountain gorillas of Bwindi Impenetrable Forest to the breathtaking landscapes of Lake Victoria and the Murchison Falls National Park.
Looking Ahead: The success of POATE 2024 leaves us eager for what’s next. With a focus on responsible tourism and a record-breaking turnout, the future of Ugandan tourism is undeniably bright. This event has undoubtedly reignited the passion for exploring Uganda’s natural beauty and rich cultural heritage.
So, are you ready to embark on your Ugandan adventure? Whether you’re a seasoned traveler or a curious newcomer, this year’s show has sent a clear message – Uganda is ready to welcome you with open arms and unforgettable experiences.